职位描述
Job Mission:
• Aligned with CHANEL’s long-term ambition to grow qualitatively and strengthen enduring brand value for client today & tomorrow.
• The Senior Merchandising Manager plays a strategic role in translating CHANEL’s creative vision and long-term brand ambition into a relevant, desirable and qualitative offer for the China market. T his role is critical to shaping category direction, protecting brand equity, nurturing product strategy and enabling boutiques to bring the collection spirit to life with clients.
Key Responsibilities:
MERCHANDISING STRATEGY & EXECUTION PLAN:
• Lead product strategy to the next level by anticipating market trends to strengthen qualitative growth through c ontinuously reshap ing the product offer, deepening client understanding & leveraging the collection amplification in each boutique.
• C lose collaboration together with global and regional teams , as well as local expertise team from upstream to downstream thanks to strong stakeholder management with growth mindset and long-term vision .
• Define OTB and sales ambition by category, by boutique and by collection, balancing market flexibility with qualitative business growth. Drive strategic assortment curation with local relevancy and cross-functional execution to support both recruitment and retention.
• Innovate and identify new levers in the 360-degree development plan by collaborating with Retail, VM, Marketing, Client, Learning and other key partners to ensure successful implementation .
BUSINESS MANAGEMENT:
• M aximiz e business opportunities in an evolving China market with continuously improv ed operation efficiency.
• Develop sales and inventory planning for in charged product categories based on China market dynamics .
• Monitor sales, sell-through, stock-on-hand and key product performance to identify growth opportunities, risks and action plans at same time ensur e the right stock level at the right time to support boutique business .
COLLECTION ASSORTMENT & BUYING :
• Prepare pre-buy analysis, with both retail & client insights to onboard retail teams & global / regional teams for Merchandising buying strategy .
• Lead buying in showroom , working collaboratively with Retail, PR, VM, Marketing, Styling and other partners to build the assortment.
• Lead post-buy sharing with retail & office teams through clear rationale, business conviction and openness to boutique perspectives based on each collection’s singularity .
• Own full assortment, order follow-up and submission, ensuring consistency between buying strategy, boutique needs and collection storytelling.
BUSINESS INTELLIGENCE
• Provide relevant merchandising business reports ( q uantitative and qualitative) to stakeholders to infuse and align the understanding ( market trends , collection performance …) .
• Quartly sharing with retail teams on key actionable findings to support collective work on action plans with feedback loop.
TEAM MANAGEMENT
• Set clear team priorities and ensure focused execution with strong ownership.
• Coach team members to build and elevate product expertise, business acumen and stakeholder influence.
• Develop team capability and talent pipeline through regular feedback, development plans and stretch assignments.
• Create an open and collaborative team environment where members can share views and challenge constructively.
• Support the Head of Merchandising on strategic priorities and progressively take ownership of broader cross-functional topics.
Internal/external interfaces:
• Internal (Local): China merchandising team, China fashion team ( r etail, marketing, CEM, VM, styling, etc) , China DC & logistic team.
• Internal (Global / Regional ): Global & regional merchandising team, Global DC team .
W hat you can bring to the team
Qualification:
• Minimum 12 years’ experience in Merchandising, Buying and/or Retail, preferably with experience in luxury accessories, leather goods, or international premium brands.
• Combine passion for Luxury and Arts with solid product acumen.
• Driven by innovation and enjoy working in a fast-paced rhythm with growth mindset & openness.
• Having a strong buying dimension with proactive and hands-on approach and being definitely retail and market oriented.
• Having strong influence, coordination and managerial skills.
• Level responsibility: Upper Middle Management.
• Number of People managed: 1 to 5, with responsibility to build category capability across the retail community.
• Language Skills: English (business proficient), Chinese (business proficient), French would be a plus.
